How to Bulk Publish Shopify Blogs from Google Sheets?

When managing a blog on Shopify, entering posts one by one through the admin panel is time-consuming. For those who want to publish dozens or hundreds of articles at once, bulk management in a spreadsheet is the most efficient method.

Blog Importer’s CSV Import is the Best Solution

The easiest way to bulk publish Shopify blogs from Google Sheets is to use the Blog Importer app in combination with the official CSV template. Simply export your article data created in the spreadsheet as a CSV file and upload it to the app to register body content, images, and even metafields all at once.

3 Benefits of Spreadsheet Publishing

Mass Editing is Incredibly Easy: You can view the titles and tags of multiple articles in a list, making it possible to perform find-and-replace or bulk corrections effortlessly.
Smooth Collaboration with Writers: Share a Google Sheet with writers, have them write the content, and then import the finished work directly.
Simultaneous Metafield Configuration: “Metafields (custom items),” which are difficult to manage with standard features, can be registered in bulk simply by adding columns to the CSV.

Step 1: Copy the Official Template

Access the Blog Importer Official Template and select “Make a copy” to create your own sheet. Alternatively, you can convert an XML file exported from WordPress into a CSV and open it in a spreadsheet.

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WordPress XML to Shopify CSV Converter

A free tool to convert WordPress XML into an easy-to-edit Shopify-format CSV. It allows you to edit titles, body content, and tags before importing.

/tool/wp-to-shopify

Step 2: Enter Article Data

Enter the following items into the sheet:

title: The title of the article
body_html: The body content (HTML tags can be used)
handle: The URL slug (e.g., my-awesome-post)
tags: Comma-separated tags

Step 3: Download in CSV Format

From the spreadsheet menu, select “File” > “Download” > “Comma Separated Values (.csv)”.

Step 4: Import with Blog Importer

Open Blog Importer from the Shopify admin, set the platform to “Custom CSV,” and drag and drop your downloaded CSV. If the CSV file is large, you can use a CSV splitter tool to divide it into appropriately sized files.

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CSV File Splitter Tool

Automatically split large CSV files into sizes suitable for importing. Header rows are automatically preserved for safe splitting.

/tool/csv-splitter

Step 5: Start Upload

Click the “Start Upload” button and you’re done. If image URLs are included, the app will automatically host the images on Shopify servers and rewrite the paths within the articles.

Frequently Asked Questions (FAQ)

Q: Can I update (overwrite) existing published articles via spreadsheet?

A: Yes, you can. By setting the “Existing Data Handling” to “Overwrite” in the app settings and importing with the same handle, your store will be updated with the latest content.